Benefit illustration/s in Advertisements of Life Insurance Products

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• ~I~ ~ 1<tftt4 it1n Rt~t41qcfi 3fu Rlctim ~ eewea INSURANCE REGULATORY AND Wai DEVELOPMENT AUTHORITY OF INDIA Ref: IRDAI/LIFE/CIR/ADV/209/11/2015 November 23, 2015 The Chairman / CEOs of all Life Insurers Benefit illustration/s in Advertisements of Life Insurance Products The Authority hereby draws attention to Chapter XI, Benefit disclosure, Clause 43 of IRDAI (Non-Linked Insurance Products) Regulations, 2013 and Chapter VIII, Customised Benefit Illustration Clause 40, of IRDAI (Linked Insurance Products) Regulations, 2013; wherein it is mandated that "All insurance products shall provide the prospective policyholder a customized benefit illustration, illustrating the guaranteed and non-guaranteed benefits at gross investment returns of 4% and 8% respectively and as specified by IRDAI or Life Insurance Council from time to time". However, it is observed that some of the advertisements containing illustrations being released in the market are not in tune with the spirit of the above Regulations and hence fail to enable the prospects to compare both scenarios; so as to give better appreciation of possible benefit depending on the yield. Hence it is advised that wherever the illustration is given in advertisements, it must be with both the scenarios with investment returns of 4% and 8% with equal prominence in font size, at the same place and in the same page. This circular is effective from 01 .12.2015. Member (Life) -qftw:r ~, tftmr(@', oi~ft(•M, ~ - 500 004. ~ t : 91-040-23381100, ~ : 91-040-6682 3334 {-~ : irda@irda.gov.in c).f; www.irda.gov.in Parisharam Bhavan, 3rd Floor, Basheer Bagh, Hyderabad-500 004. India. Ph.: 91-040-2338 1100, Fax: 91-040-6682 3334 E-mail : irda@irda.gov.in Web.: www.irda.gov.in