Wide Dissemination of Approved Creatives on Pradhan Mantri Viksit Bharat Rozgar Yojana (English)

E-13/14/03/2025-PR

I/3293889/2025

| क.रा.बी.नि. | कर्मचारी राज्य बीमा निगम (श्रम एवं रोजगार मंत्रालय, भारत सरकार) EMPLOYEES' STATE INSURANCE CORPORATION (Ministry of Labour & Employment, Govt. of India) | [Image omitted. See the official document.] | मुख्यालय/Headquarters पंचदीप भवन, सी.आई.जी. मार्ग, नई दिल्ली-110002 Panchdeep Bhawan, C.I.G. Marg, N. D.-110002 Phone: 011-23604754/011-23218789 Email: pr.branch-hq@esic.nic.in Website: www.esic.gov.in | | :--- | :--- | :--- | :--- |

F.No.- E-13/14/03/2025-PR

Date : 21.11.2025

Circular

Subject :- Wide Dissemination of Approved Creatives on Pradhan Mantri Viksit Bharat Rozgar Yojana –reg.

With reference to above mentioned subject, I am directed to inform you that direction has been received from Ministry of Labour and Employment regarding dissemination of approved creatives on Pradhan Mantri Viksit Bharat Rozgar Yojana.

In this regard, all the field units are requested to find the links mentioned below for creatives and disseminate these creatives widely through their office's outreach channels, including but not limited to official social media handles, website, newsletters, internal communication channels, awareness camps and other local publicity initiatives. The banners and creatives may be displayed on your respective micro website (homepage), social media profiles (as posts/stories/reels) and the TVCs/Radio Spots are to be used in the local outreach programmes. It is also requested to adapt these creatives to local languages and local platforms to maximise reach. The links are as under :-

https://drive.google.com/drive/folders/1j7jttkv-ExpBuXmtxiAJDMxdJLOjJXdQ

https://drive.google.com/drive/folders/120pMYpIspAM1KULrO6lRlE-R3hHgj-oy

You are, therefore, requested to take necessary action in the matter at your end.

Digitally signed by Manoj Kumar Yadav
Date: 24-11-2025 09:32:30
(Manoj Kumar Yadav)
Assistant Director (PR)

To

1. Zonal Medical Commissioners/Zonal Insurance Commissioners
2. All Addl. Commissioners & Regional Directors/Regional Directors/Dy. Directors(I/c)
3. All Deans of ESIC Medical Institutions
4. All Medical Superintendents of ESIC Hospitals
5. D(M)D, D(M)N and NTA

Copy to:

1. PS/PPS to Director General/ Financial Commissioner/ Chief Vigilance Officer/Insurance Commissioners/Medical Commissioners, Hqrs Office, ESIC.
2. Website Contents Manager with a request to upload the same on ESIC Website.